Monday, December 7, 2020

When Did Celebrities Go From Being the 'Face' of Brands to 'Co-Owners' and 'Creative Directors'?

There was one week in November 2020 when four different beautiful movie stars announced they had nabbed powerful new jobs — not in Hollywood, but at wellness and jewelry startups. On the 17th, buzzy sexual wellness company Maude announced Dakota Johnson had joined as co-creative director. On the ...

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source https://fashionista.com/2020/12/celebrities-brands-marketing-evolution-creative-directors-owners

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