When Aurora James first shared her idea for what would officially become the 15 Percent Pledge — a 501(c)(3) non-profit that calls on major retailers to ensure that at least 15% of the products on their shelves are from Black-owned businesses — she specifically turned her attention (and ...
source https://fashionista.com/2020/06/retailers-pledge-to-carry-more-black-owned-brands
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